Enterprise mobile applications are most valuable when they connect directly to the work people need to complete. The app becomes a focused interface to the organization's systems rather than another isolated tool.
Start with the operational journey
A field user should not have to understand the complexity behind a process. The mobile experience should surface the next useful action while the platform handles authentication, rules, synchronization and integration.
Respect each platform
Android and iOS can share product principles and service contracts while using the interaction patterns and capabilities that make each platform feel natural.
Connect mobile to process automation
When mobile and BPM are designed together, a field action can trigger a workflow, a workflow can request an approval, and the user can see the outcome without jumping between disconnected tools.
The best enterprise mobile app is not another destination. It is the simplest doorway into the work.